Creative Direction Strategy Casting Social Media Production
Celebrate Pride Unapologetically
Pride 2025 for Marc Jacobs Fragrances marked a moment of full visibility as we highlighted what “Perfect As We Are” meant by literally taking up space with thumb-stopping content.
With oversized charm props modeled after the iconic Perfect fragrance bottle cap, we collaborated with Tommy Dorfman(a trans actress, model, author and filmmaker, she gained recognition for her role in 13 Reasons Why on Netflix and has since been in off-broadway plays, directed a film, written a memoir, and is an LGBTQ+ advocate) and creators Adrienne Reau (NYC-based model and content creator) and Jeauni Cassanova(NYC-based fashion icon, content creator, and model. Their aesthetic is a mix of old Hollywood and theatrical looks and they've been recognized and featured in Vogue, Paper, W magazine) to celebrate what it means to shrine brightly and not apologize for taking space.